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How to Write Content that Your Tech Business Customers Actually WANT to Read
It’s easy to get caught up writing content that either is focused on search engine optimization or the latest software or service you’re selling, but what about your customers? They should be front and center when you write new content for your website, because not […]
What Other Social Networks Should I Try To Market My IT Business? (Pinterest, TikTok, Snapchat?)
If you’re already successfully promoting your IT business on the main social media networks (Facebook, LinkedIn, Instagram, Twitter), you may be wondering if there are any others that could help you further capitalize on your social content.
Navigating Twitter Successfully to Win Customers for Your IT Business
As social media platforms go, Twitter tends to be the most challenging for many IT businesses. Fitting your message into 280 characters is no easy feat! But, something unique about Twitter is that its users are more likely to be the first try new things […]
Winning Instagram Marketing Strategies to Grow Your Tech Business
Instagram isn’t generally the first social media platform that comes to mind for a tech business owner to promote their site. But this visually based online community has a lot to offer small businesses, including those in the technology realm.
Effectively Use Facebook to Promote Your IT Business & Drive More Engagement
Social media has definitely changed the way that businesses market and advertise themselves in the 21st century. To successfully market your business, you have to be where the people people are, and Facebook is where over 2.41 billion monthly active users hang out. While many […]
How to Write Awesome Content for Your IT Business that Search Engines (and Your Readers) Will Love
When you’re writing content for your IT business website, you’re really writing for two distinct audiences. One is your customers and potential customers and the other one is for Google and other search engines. It can be tricky to balance keyword-optimized pages and content that’s […]
How Can I Use LinkedIn to Maximize My Tech Business Opportunities?
LinkedIn is one of those social media platforms that not all small businesses use or utilize effectively. But, with over 630 million members, this social network has a treasure trove of lead generation opportunities if you know how to use it. This social platform for […]
Maximize Your Social Media Posts to Increase Leads for Your Tech Business
Do you think that you don’t have enough followers on Facebook or LinkedIn to pay much attention to your social media posting? That’s like thinking you don’t have enough customers coming into your tech business to bother with marketing. Social media has become a key […]
11 Expert Tips for MSP Newsletters that Engage
One of the most powerful tools that any small business can have in their arsenal is their email newsletter. While some MSP owners may look at their newsletter as just “one more thing” they have to do, if you do it right, it can be […]
Write Captivating Headlines that Drive Clicks & Leads to Your IT Business Blog
What makes some headlines stand out more than others in Google search results? There can be five articles that come up about the same subject, but the right headline will draw most of the clicks. There are a few tricks to grabbing the reader’s attention […]